Your pest control company's reputation is solid. Customers love your service, referrals are strong, and your team handles every job with expertise. There's just one problem: while you serve multiple communities, Google seems stuck showing your business only in your home territory.
You know the challenge well. A homeowner in a neighboring city searches for pest control, but your business doesn't show up in their results—even though you serve their area daily. Meanwhile, the calls keep coming in from further afield. Your actual service area grows while your digital footprint stays stubbornly local.
The question facing every expanding pest control company is clear: How do you effectively market your services and rank in Google searches across all your service areas without opening physical offices in each location?
Written By: Chad J. Treadway | February 26, 2025
Chad is a Partner and our Chief Smarketing Officer. He will help you survey your small business needs, educating you on your options before suggesting any solution. Chad is passionate about rural marketing in the United States and North Carolina. He also has several certifications through HubSpot to better assist you with your internet and inbound marketing.
Welcome to 2025, where your school's website carries as much weight as your century-old brick buildings and meticulously maintained quad. First impressions now happen through screens rather than school gates, making your digital presence the true front door to your institution.
For those still clutching onto PDF brochures as their primary digital strategy or proudly showcasing a website that was "cutting-edge" when your current seniors were in diapers, this guide arrives just in time. Whether you're a head of school who thinks "responsive design" means your website sends thank-you emails or a marketing director trying to convince your board that having a Facebook page from 2012 doesn't qualify as a "social media strategy," you're in the right place.
Let's transform your digital presence from "Is this still loading?" to "Is this really a school website?"
Note: Throughout this guide, we'll reference Greenfield Academy, a fictional private school that has successfully navigated the digital transformation landscape. While Greenfield Academy exists only on these pages, their journey from digital dinosaurs to modern marvel serves as both inspiration and a roadmap for your transformation.
Written By: Adam Bennett | February 26, 2025
Adam is the president and founder of Cube Creative Design and specializes in private school marketing. Since starting the business in 2005, he has created individual relationships with clients in Western North Carolina and across the United States. He places great value on the needs, expectations, and goals of the client.
Running a home service business means you're already wearing multiple tool belts – from managing service calls to keeping the books balanced. Adding social media marketing to your toolkit might seem like trying to fix a leak with a paintbrush. But here's the thing: while you're busy unclogging drains, fixing HVACs, or transforming landscapes, your potential customers are scrolling through their social media feeds, looking for trusted local service providers.
Consider this:
- 4 out of 5 homeowners check social media reviews before choosing a service provider
- 9 out of 10 local small businesses using social media for a year or longer have improved their search engine rankings
- 7 out of 10 consumers who have a positive social media experience with a business recommend it to others
You don't need to become a social media influencer to succeed (leave the dance challenges to the teenagers). You just need a practical approach that works for your business and your customers.
Written By: Hannah Kilpatrick | February 26, 2025
Hannah Kilpatrick Cube Creative DesignHannah Kilpatrick graduated from Western Carolina University in 2021 with a Bachelor of Science in Communication with a Minor in Marketing and a Concentration in Public Relations. She has been around social media since its creation. (Meaning, she was in the first grade when Facebook became available to the general public.) As our very own professional Gen-Z, Hannah is a whiz when it comes to social media creation and paid advertising.
Let's talk about that massive doctor’s office renovation your team just completed. You know, the one that transformed a dated 1980s doctor’s office into a stunning modern medical facility? That project deserves more than just a spot in your portfolio – it's a social media gold mine waiting to happen.
If you're still relying solely on industry meetups and referrals to land commercial clients, you're missing out on a massive opportunity. While traditional B2B networking still matters (hello, chamber of commerce meetings), social media has become the new powerhouse for connecting with property managers, facility directors, and commercial real estate developers.
Here's the thing: your commercial clients are already on social media, researching potential service providers and checking out their work. Whether you're installing HVAC systems in office complexes, renovating retail spaces, or providing emergency plumbing services to restaurants, your social media presence can make or break that first impression.
In this guide, we'll dive into exactly how commercial service providers can leverage social media to showcase their expertise, build trust with business clients, and generate high-value commercial leads. No fluff, just practical strategies that work in the real world of B2B services.
Written By: Hannah Kilpatrick | February 24, 2025
Hannah Kilpatrick Cube Creative DesignHannah Kilpatrick graduated from Western Carolina University in 2021 with a Bachelor of Science in Communication with a Minor in Marketing and a Concentration in Public Relations. She has been around social media since its creation. (Meaning, she was in the first grade when Facebook became available to the general public.) As our very own professional Gen-Z, Hannah is a whiz when it comes to social media creation and paid advertising.